marketing and business development for life science 

Here you get help with strategies for business development, marketing, communication, and text processing as well as regulatory support with IVD expertise. Twenty-five years of experience in marketing and communication on top of a solid biotechnology background guarantees for a good understanding of clients' products and their customers’ needs. Personal engagement, curiosity and passion for communication adds the energy leading to fruitful collaborations. Together we will reach successful results. 

  • Marketing and business development - Learn more below
  • Text processing - Learn more below
  • QARA support with IVD expertise - Learn more below

Contact us to discuss a project or get a quote:

MARKETING and business Development

We offer a wide range of business development and marketing services, from market researct to branding strategy and content marketing. Some examples of what we can help you with:

  • Market research – mapping market structure, competition, potential partners
  • Business strategy
  • Marketing strategy – Development of strategy and marketing plan
  • Branding strategy and development
  • Digital strategy including website, social media, advertisement
  • Inbound and content marketing, marketing automation
  • Project management
  • Interim management in Marketing and Communication
  • Content creation for digital, print, presentations for investors and partners

TEXT processing

From creation of new texts to editing, proof-reading and fine-tuning drafts. We also translate between Swedish and English, with focus on linguistic correctness as well as fluency and adaption of expressions and style to local practice and brand tonality. Through extensive experience we understand the customers’ offers and products and convey relevant information tailored to the intended audience. Examples of services:

  • Original writing for digital and print: brochures, leaflets, white papers, IFUs
  • Alignment of messages with your company's tonality and brand
  • Proofreading, reviewing and improvement of drafts and existing texts

ivd expertise in quality and regulatory 

We team up with experienced QARA partners and bring IVD expertise to a seamless collaboration to support customers with quality assurance and regulatory affairs. Example:

  • Quality Management System (QMS) Setup, review and improvement
  • IVDR Compliance, including IVDD gap analysis
  • Compliance with standards eg ISO 13485, ISO 9001, 21CFR 820, MDSAP
  • CE mark, Regulatory strategies and preparation of technical files

founder - COMPETENCE AND EXPERIENCE

Founder Therese Sundell has knowledge from more than twenty years of experience in marketing and communication in the life science industry and a solid biotechnology background. With a good understanding for customers' products and customers' clients’ needs her experience spans a broad field from clinical diagnostics to research reagents and instruments.

Through collaborations with very experienced professionals in Quality Assurance and Regulatory Affairs she brings IVD expertise to offer complete support for customers.

She is used to interacting with customers and partners in the global arena in the public sector as well as private companies, large and small organizations and with researchers as well as business representatives and upper management. She is thorough, strategic and knowledge driven and has extensive experience in building and leading organizations and a passion for communication and human interaction.

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355 Template Street

San Francisco, California 94110

+1 (555) 555 1000

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